📺 The State of Television, Pt. 1

Let’s talk about the state of television. Spoiler alert: it’s a little messy.

Cable TV? Free falling.
Streaming platforms? Oversaturated.
Viewers? Comfort-watching Seinfeld and The Golden Girls like it’s 1998.
And content creators? We're out here pitching our hearts out in a market that’s shifted under our feet.

In my latest article, I dig into:
🎬 How the media landscape evolved (and then crumbled)
📉 Why reruns are outperforming new shows
👀 What most creators are missing about audience behavior
⚡️ And why this moment—while messy—is also a massive opportunity

Yes, the wave crashed. But if there’s one thing I know after 20+ years in the industry, it’s this:
Creative pros are scrappy. We pivot. We solve problems. And we damn sure don’t wait for permission to reinvent.

✨ All is not lost. Let’s solve this damn problem.
🔗 Read the blog, drop your thoughts, and let’s reimagine what’s next.